at.Pointe Research
Research for decisions
that cannot wait
for consensus.
at.Pointe Research examines the operating, commercial and data shifts reshaping automotive and adjacent asset-heavy industries. Each piece is written to clarify what is changing, why it matters and what decision follows.
The research proposition
Written from operating experience, not market commentary. Most industry analysis describes the event. at.Pointe Research follows the operating mechanics: economics, ownership, systems and the decisions that have to move with them.
The research draws on the same questions encountered in transformation work: how economics are shifting, where operating models are breaking, how data and systems constrain execution, and which decisions organisations are postponing. It is grounded in more than 17 years of operating, commercial and transformation experience across OEM, importer and dealer-network environments in more than 30 markets.
Direct sales, agency, importer and dealer economics, future retail, aftersales and the shifts moving revenue pools across the value chain.
Operating-model transformation, data integration, governance, execution systems, platform logic and management visibility.
Electrification, industrial policy, margin compression, emerging-market transition, capital allocation and distribution restructuring.
Latest insight
Latest from at.Pointe Research.
All research
The full archive.
Open access.
Every insight published is open access. The archive spans commercial and retail models, operating systems and data architectures, and structural industry and market shifts. New research is published when there is a decision-relevant argument worth making.
Regional Organizational Development & Optimization
Case Evidence · Importer GovernanceLocal autonomy only works if the performance logic stays commonA regional automotive office needed its importer…Continue...Continue reading→
The ASEAN automotive market
THE ASEAN AUTOMOTIVE MARKET Driving the Future: How ASEAN’s Automotive Industry is Revolutionizing Urban Mobility Executive Summary The automotive industry…Continue...Continue reading→
China NEV after sales concept
Case Evidence · EV AftersalesEV aftersales was not a workshop projectA China e-mobility programme had to connect high-voltage service, battery…Continue...Continue reading→
Vietnam Market EV study
Market Insight · VietnamIn Vietnam, the charging network is part of the competitive productAn EV entrant is not competing only…Continue...Continue reading→
Importer efficiency and profitability
Case Evidence · Importer OperationsThe importer did not have one profitability problemA South Korean premium mobility importer had margin leakage…Continue...Continue reading→
The Agency Model, PART I: Introduction and background
Decision Tool · Agency & Direct SalesAgency changes who carries the operating riskWhen the OEM becomes the seller, pricing control…Continue...Continue reading→
Network risk assessment; a steppingstone for contingency planning
Decision Tool · Network RiskWhich dealers actually require intervention?Financial weakness and strategic importance are different questions. A useful network-risk map…Continue...Continue reading→
The agency model; Transforming Automotive Retail The Journey
The agency model PART II: Transforming Automotive Retail: The Journey to a Successful Agent Model Manufacturers are establishing their own…Continue...Continue reading→
Metaverse retail
Insight · Retail TechnologyThe metaverse dealership did not happen. The useful parts did.The virtual dealership was oversold. Product visualisation, remote…Continue...Continue reading→
Subscribe
Receive new research when there is something worth saying.
No news summaries. No content calendar. Only decision-relevant analysis on structural change.
Research is how at.Pointe develops and tests its view of structural change. Advisory is where that thinking becomes an operating decision. Explore at.Pointe Advisory
No spam. Published when there is something worth saying.