White-Labeled Solutions for Scalable Impact
Agile, Pragmatic, proven
Solutions to Power our Partners Automotive Transformation Programs
at.Pointe is a boutique consulting and solutions firm empowering the automotive industry to transform with precision and impact.
With decades of frontline experience across OEMs, importers, and dealer networks, we deliver future-ready strategies, modular transformation programs, and execution-powered solutions—both through consulting and technology.
Our services combine deep market expertise with white-labeled consulting toolkits and Omni.Lynk — a DMS-agnostic platform that enables seamless omni-channel journeys, operational efficiency, and measurable retail performance.
We help organizations anticipate change, unlock operational excellence, and drive innovation—through proven methods, embedded solutions, and execution in over 30 markets worldwide.
5.250
Scouted Trend Inspirations
660
Executives Engaged
224
Innovation Opportunities Developed
40
Importers Collaborated
What We Do: Driving Retail business innovation and transformation across the automotive value chain — from OEM to retail.

Deploy
SPECIALIST EXPERTISE
A globally proven transformation framework, designed to help dealer networks unlock growth, customer-centricity, and operational excellence.
The playbook enables consulting partners to deliver structured, high-impact programs—modular, fast, and measurable.
Your client. Our playbook. Driving measurable innovation.

DIGITIZE
OMNICHANNEL & XR RETAIL
We deliver digital solutions spanning the entire customer journey. Our Omnichannel SaaS platform enables seamless lead-to-loyalty management with real-time insights and automation, while our XR Solution offers immersive vehicle presentations — showcasing models and features anytime, anywhere.
Your brand. Our tech. One seamless client experience.

NAVIGATE
DATA DRIVEN INSIGHTS
Structured reports that transform retail data into actionable guidance. We help identify performance gaps, track progress, and provide tailored advice—giving clear, metric-based steps for continuous improvement. Delivered brand-free and white-labeled for seamless integration into your client offer.
Your client. Our insights. Data-driven direction and clarity.

IGNITE
PERFORMANCE COACHING
Hands-on coaching programs designed to elevate dealer performance across sales, service, and leadership.
Our coaching framework builds capability, embeds accountability, and drives measurable improvement—on-site or remote, tailored to your client’s needs.
Your client. Our system. Proven methodology. Impact Driven.

ELEVATE
EXPERTISE ON DEMAND
Fractional expertise delivered when and where it’s needed. We provide access to senior specialists and proven industry leaders—helping clients solve complex challenges, modernize operations, and capture new opportunities without full-time cost or commitment.
Your client. Our experts. Results on demand.
Partner with us to UNLOCK VALUE ACROSS THE AUTOMOTIVE VALUE CHAIN
Our capabilities translate into real-world impact — delivered through transformation programs and digital innovation across OEM, importer, and retail levels.
Modular. Measurable. Co-branded. Ready to Scale.
A co-branded toolkit aligned to our proven framework, Purpose-built to plug in, perform, and scale.
Spotlight: Innovate
From Vision to Execution: Shaping Automotive Retail with at.Pointe’s Retail Innovation Framework
We use knowledge, critical thinking, problem-solving and creativity to help you weather the challenges of uncertainty and chaos. To ultimately harness the new opportunities.
ANTICIPATE: Trend-Led Market, Vision & Strategy Framing
Driving seamless customer journeys and delivering future-ready retail with proven, impact-driven innovation
Turning emerging trends into strategic advantage.
DESIGN: Future-Ready Retail Architecture
Redesigning retail ecosystems with OEMs and partners — from immersive formats to fully data-driven CX and after sales
Creating future-ready retail experiences through immersive CX and data-driven design.
DELIVER: Scalable Playbooks & Agile Roadmaps
Delivering scalable change through modular Playbooks, agile roadmaps, and business case-driven innovation.
Enabling repeatable, scalable transformation across markets and networks.
IMPLEMENT: From Hypothesis to Measurable Impact
Turning innovation into market impact — through agile sprints, measurable modules, and execution-focused delivery.
Translating strategy into market-tested outcomes through structured execution
Spotlight: Digitize
Driving Seamless, Data-Driven Journeys Across the Value Chain, powered by a modular SaaS platform
We bring system-agnostic tools, omni-channel experience, and seamless integration to digitize the retail journey—turning friction into flow and complexity into control.
MONITOR: Real-time Insights
Live dashboards for pipeline, conversion, and performance—fueling proactive sales decisions.
Empowering network-wide visibility and sales acceleration.
CONVERT: Smart FUNNEL Management
Automated lead capture and funnel tracking for higher conversion and segmentation precision.
Driving conversion with intelligent lead flow.
OPTIMIZE: SCHEDULE Optimization
Streamlined scheduling, reminders, and allocation to elevate customer experience and operational efficiency.
Enhancing productivity and service convenience.
ENGAGE: Personalized Engagement
360° customer profiles for personalized interactions. Seamless CX across the entire value chain.
Driving loyalty through insight-driven personalization.
SECURE: Compliance Automation
Digital contracting, approval, and archiving for faster deal closures and improved governance.
Accelerating deal flow while ensuring compliance.
ORCHESTRATE: Inventory Visibility
Real-time vehicle & inventory tracking across locations. Minimizing stock gaps & enhancing agility.
Maximizing availability and optimizing vehicle allocation.
Spotlight: Digitize
Bringing Every Vehicle, Feature, and Experience to Life, powered by an eye opening XR solution.
From immersive 3D model showcases to virtual sales training and roadshow-ready experiences, we enable you to engage customers, train teams, and display your full lineup — without the overhead.
Showcase: IMMERSIVE PRESENTATIONS
Engage customers with interactive XR experiences that bring models, configurations, and features to life.
Inspiring purchase decisions through immersion.
DEMONSTRATE: INTERACTIVE WALKTHROUGHS
Let customers explore vehicles inside and out, zoom into details, and understand features in real time.
Driving deeper engagement through interactive storytelling.
CONFIGURE: CUSTOMIZED VEHICLE BUILDS
Enable buyers to select trims, colors, and options in a 3D space—seeing their exact configuration instantly.
Turning personal preferences into powerful buying moments.
TRAIN: VIRTUAL SALES TRAINING
Equip teams to compare, demonstrate, and master vehicles through immersive XR simulations.
Building product expertise and confidence — anytime, anywhere.
CAPTURE: INSIGHT-DRIVEN INTERACTIONS
Track customer behavior, preferences, and engagement during presentations to guide follow-up and closing strategies.
Converting interest into measurable sales outcomes.
DISPLAY: ROADSHOW & COST EFFICIENCY
Showcase more models without moving physical fleets—supporting roadshows and events virtually.
Expanding reach while reducing overhead.
SPOTLIGHT: IGNITE
Operational Performance Coaching — Turning Goals into Frontline Habits.
We apply real-world KPIs, behavioral change expertise, and frontline coaching to embed lasting performance—where it matters most.
DIAGNOSE: Performance audits & KPI benchmarking
Uncover capability gaps and improvement levers through structured operational assessments.
Know where you stand to improve where it counts.
COACH: Targeted coaching to drive frontline impact
Hands-on sessions focused on behavioral change, accountability, and leadership alignment.
Build capability. Shift behavior. Elevate results.
TRACK: STRUCTURED PERFORMANCE REVIEWS
Structured reporting and guided sessions to reinforce habits, course-correct, and sustain momentum.
Keep progress visible—and performance on track.
EMBED: Tools & templates for long-term change
Custom frameworks, action plans, and dealership-ready resources to lock in progress.
Equip the teams to lead their own success
SCALE: NATIONAL- and Regional rollout support
Multi-Facility and market coaching strategies with centralized planning and localized delivery.
Scale what works—with control and consistency.
SPOTLIGHT: NAVIGATE
Performance Insight Reporting – Turning Data into Direction with Insights powered by at.Pointe
White-labeled reports that turn data into actionable guidance—identifying gaps, tracking progress, and providing clear, metric-based steps for improvement. Delivered brand-free for seamless client integration.
ASSESS: Comprehensive KPI Visibility
Holistic view of sales, service, and operational performance with dealer-level and network-wide insight, built from accurate, real-time data.
Know exactly where to focus for maximum impact
Track: Progress Monitoring & Benchmarks
Compare performance against historical data, targets, and market benchmarks, using analytics to reveal strengths and improvement areas.
Driving conversion with intelligent lead flow.
GUIDE: Tailored Operational Advice
Expert recommendations linked directly to identified gaps, translating analytics into targeted actions that improve dealer performance.
Turn data into immediate action.
REPORT: White-Labeled, Brand-Free Delivery
Customizable formats that merge seamlessly into Deloitte’s client deliverables, backed by robust analytics and performance insights.
Your brand, our insight—seamlessly embedded.
ENHANCE: Improvement Framework
Monthly or quarterly review cadence, using performance analytics to confirm progress and fine-tune strategies for lasting gains.
Drive sustained progress, metric by metric.
SPOTLIGHT: NAVIGATE
Performance Insight Reporting – Turning Data into Direction with Insights powered by at.Pointe
White-labeled reports that turn data into actionable guidance—identifying gaps, tracking progress, and providing clear, metric-based steps for improvement. Delivered brand-free for seamless client integration.
ASSESS: Comprehensive KPI Visibility
Holistic view of sales, service, and operational performance with dealer-level and network-wide insight, built from accurate, real-time data.
Know exactly where to focus for maximum impact
Track: Progress Monitoring & Benchmarks
Compare performance against historical data, targets, and market benchmarks, using analytics to reveal strengths and improvement areas.
Driving conversion with intelligent lead flow.
GUIDE: Tailored Operational Advice
Expert recommendations linked directly to identified gaps, translating analytics into targeted actions that improve dealer performance.
Turn data into immediate action.
REPORT: White-Labeled, Brand-Free Delivery
Customizable formats that merge seamlessly into Deloitte’s client deliverables, backed by robust analytics and performance insights.
Monthly or quarterly review cadence, using performance analytics to confirm progress and fine-tune strategies for lasting gains.
SPOTLIGHT: ELEVATE
Fractional Expertise — Targeted to Solve, Modernize, and Grow, Backed by a Global Expert Network
On-demand access to senior specialists and proven industry leaders—delivering the right expertise at the right time without full-time cost or commitment.
FLEX: Precision Skills, On Demand
On-demand senior specialists solve challenges, modernize operations, and capture opportunities—without full-time cost.
Your client. Our experts. Results without compromise.
OPTIMIZE: TARGETED, Operational Agility
Targeted expertise to remove bottlenecks, streamline processes, and lift performance—fast and flexibly.
Your gaps. Our skills. Progress on demand.
TRANSFORM: Extended Business Capability
Industry leaders modernize operations and build future-ready organizations—minus permanent overheads.
Your vision. Our leadership. Impact at scale.
SCALE: Holistic Opportunity Capture
Fractional talent to enter markets, refine strategy, and deliver high-value initiatives quickly.
Your growth. Our guidance. Success unlocked.
Monthly or quarterly review cadence, using performance analytics to confirm progress and fine-tune strategies for lasting gains.
Insights
Transformative industry solutions
Discover our approach & solutions towards consulting and strategy.
WHO WE ARE
Field-tested. Partner-ready - Trusted by Leading Brands — Now Built for White-Label
26
Years Average Expertise
20
OEM Key Notes Presented - Globally
20+
Years Coaching Expertise
+
extended panel covering all major industries
Selected EXPERIENCES across the leadership team.
Driving Measurable Impact Across Strategy, Experience, and Transformation
Global EV Retail & Supply Chain Strategy
Developed full post-manufacturing strategy including pricing, distribution, inventory, and supply chain across global and local levels. Benchmarked operations, created business cases, defined GTM strategy, and integrated pricing tools.
End-to-end strategy from vehicle to customer — globally and locally aligned.
China-Wide EV After-Sales Strategy Across 9 Brands
Created a unified strategy covering training, battery repair, warehousing, customer care, and sustainability across the group’s brands. Built transparent action plans and brand-aligned execution models with measurable sustainability goals.
Multi Market Retail Network Transformations
Reviewed the retail value chain, defined work packages and investment needs, implemented 3-year market growth strategies, and coached local teams for roll-out. Combined short-term fixes with long-term opportunity mapping.
Strategy realization and ESG using BSC for Import clients
Introduced balanced scorecard (BSC) linked to MBO system, aligned corporate sustainability goals across all departments. Trained leaders, rolled out KPIs, and turned strategic goals into trackable performance.
Omnichannel Journey Transformations for Luxury OEM
Assessed value chain gaps, designed future-focused workstreams, and rolled out cross-functional CX transformation roadmaps. Executed short-to-long-term interventions, trained teams, and implemented journey-based market growth plans.
Delivering experience-led omnichannel transformation across regions.
How can we help you?
Contact us or find out more about our services.
Clients
Translating ambitions into scalable action.
80%
Accelerating target attainment through faster time to market
30%
Adding 30% more sales with higher lead conversion
38%
Achieving better margins through faster retail ROI and profitability
40%
Securing better NPS with unified journeys and ecosystems
Leadership
Meet the team to take you there.
Lean & focused structure, Hands-on mentality, Versatile expertise, Granular industry experience.

Sebastian

Patricia

Norman

Klaus

Anand

David
OUR PANEL
Senior leadership, multi-disciplinary, visionary
at.Pointe’s consultants are working through a panel of cross-functional team members, to ensure substantial benefits above traditional consulting arrangements and to fully utilize the team’s expertise. Our team of partners are safeguarding consistency and depth of our engagements from a holistic perspective to ensure every aspect of the business has been aligned. Through the panel, we bring the power of the entire firm to our clients.
Consultants
Expertise, versatile, cross-functional, hands-on
As business leaders in their fields, our consultants have first-hand experience of the challenges in the industry. We work with a spirit of ownership and always put the client first. Driving in-depth expertise, broad insights, and granular analytics, turning transformation and advice into VALUE. Our consultants help to get – and stay – ahead, transform, improve and succeed though any challenges you face.
Headquartered in Singapore & local where you are.
Singapore, Australia, Indonesia, India, Malaysia, Korea, Philippines, Thailand, Vietnam, UAE, Germany, United Kingdom
Headquartered in Singapore, we are a trusted partner across multiple countries, offering tailored solutions to navigate the diverse landscapes of the automotive industry. We have established our presence in multiple countries across the globe, serving as trusted partner in the automotive industry. Through our representations, we bring expertise and solutions to the forefront of automotive innovation.
Backed by Experience
Where Strategy Meets the Street
Real-world experience delivering retail, network, and omnichannel success across global markets.
Global Retail and Value Chain Strategy
Developed the full go-to-market and retail operations strategy — including pricing models, network design, supply chain setup, and retail integration. Delivered actionable business cases, market scenarios, and margin structures to guide confident launch decisions and long-term scalability.
Global Retail Innovation & Market Activation
Led retail journey design across formats and channels, backed by global market exploitation programs. Delivered roll-out ready work packages, clustered under strategic themes and visualized in a target market picture — forming the foundation for resource planning and business case validation.
Strategy Blueprint for EV Market Leadership in China
Delivered a harmonized, company-wide strategy across operations, after sales, and sustainability — including HV battery repair, recycling, and revenue innovation. Combined deep market analysis with GAP assessments to define actionable plans, business models, and a strategic compendium for execution in a high-impact global market.
Future-Proof Network Strategy & Profit Architecture (Korea)
Assessed and optimized dealer network structures, operational KPIs, and commercial terms to develop a scalable, market-aligned 5-year network plan. Delivered a clear retail development roadmap including profitability modeling, facility planning, contractual alignment, and volume forecasting — ensuring sustainable growth and distributor-dealer integration.
Integrated Sales Journeys & Omnichannel Enablement (Korea)
Defined tailored sales funnels and engagement processes across OEM, importer, and dealer levels — fully embedded into retail platforms. Delivered a seamless, omnichannel customer journey aligned with national ecosystem requirements and operational excellence.
Precission. Aututomotive. Delivered
We translate ambition into action — architecting omnichannel journeys, scalable networks, and intelligent ecosystems from GTM to after sales, powered by strategy and local expertise.
We’ve built GTM strategies, dealer networks, and customer journeys for brands operating at scale — and those just starting out.